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Garrett Popcorn to Thailand

When Chicago-based Garrett Popcorn opened its first flagship Shop at Siam Paragon earlier this year, Spark was entrusted to create a PR startegy for the grand opening. Thai fans were excited to finally have the convenience of a Garrett Popcorn...More

Seven steps to SPARK your PR strategy

Answering the following seven steps will help ‘spark’ an effective PR strategy that delivers both quantitative and qualitative results. Step One: define your goals and objectives What is your desired end result? Are you trying to sell more product, increase...More

Spark Heralds in the A380

The launch of the new Emirates A380 in Bangkok garnered huge attention. The massive aircraft not only dominated the skies but also the media for several weeks following Spark’s launch event. On behalf of Emirates, Spark worked with the Ministry...More

Lenovo

Lenovo has been enjoying a phenomenal run globally, outpacing overall industry growth for eight straight quarters and has been the fastest growing of the top 5 PC makers for six straight quarters. The Emerging Markets Group, of which ASEAN and...More

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